Digital SEO Marketing's strength comes from Quality Content
Digital SEO Marketing is based upon a strong base of quality
content, so is your Newcastle business actually strong enough to succeed? Far
too many places out there are making content that isn't worth the paper it is
printed on (or rather the pixels it is displayed on ...) and the web is flooded
with small businesses, like yours in Newcastle, that just try to get some
recognition, but annoy people instead. Every online marketer, Local business
and even just internet user would really love to have that one post or video go
viral and let the Social Media Machine just create free attention - but the
truth is it is a game of chance, and the best plan that everybody can stick to
is to make continually quality content for your fans to love, like and share.
There are a couple of Big Picture ideas that
you will need to bear in mind when it comes to Content:
Relevant Content is Key
Facebook is a quick paced and constantly
changing place, as such you should ensure you reach people when it is going to
be most efficient. This means every thing must concern you, your business, your
audience and what you intend to achieve. When you post about something that
your target market genuinely appreciates you will see greater response.
Content is not just words
remember that when we go over content you should
be thinking of Videos, Quotes, Pictures, Thoughts, Ideas, Questions,
Slideshows, Animation, and Stats.
High quality means posting content
that follows the 3 E's
Make sure your Content can Entertain, Educate
and Empower. You ought to keep these terms in mind when producing content. If
you can continuously make posts that personify one of the Three E's then you
will be on the path to setting up a reputation for quality content.
If you are unsure about what your online or
local Newcastle target market will view as quality, then among the simplest
ways to figure it out is to work on some research. Look at your rivals or at
other areas around your market to see what other company's in Newcastle post
and what type of interaction they get. You should not be wanting to copy them,
but rather imitate the areas that work and make their success your own. When it
comes down to it though, one of the easiest ways to know what your Target
market will respond to will be to just ask. Make a post or a survey that can
engage with your audience to see what they want from you as a company and what
they want to see on their Facebook wall.
You may be surprised by what you
uncover. And so, if you have any questions, or simply need to chat, call
Internet Marketing Experts Newcastle on 1300 595 013 or visit, internetmarketingexpertsnewcastle.com.au
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